Durable infrastructure · Smooth access · Easy payment

Built for everyday operations. Ready for every season.

Betally connects the physical and digital infrastructure modern marinas and campgrounds rely on. From power pedestals and access control to payments, software and operational insights.

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+40

years of experience

up to

40%

reduced consumption

50+

countries

EFFECTIVE OPERATION

SCALABLE UTILITY SOLUTIONS.
ALL CONNECTED.

Betally is more than a collection of products.

Every solution is connected through one intelligent platform – utilities, payments and access control. Hardware and software work together to automate processes, share data and provide a complete operational overview across your entire destination.

Whether guests arrive by boat, motorhome or electric vehicle, they experience a simple and intuitive journey, while you benefit from a more connected and efficient operation.

AUTOMATION

Smarter operations PROVIDES Better business insights.​

Real-time data gives you a clear overview of occupancy, capacity and utility consumption across your destination.

With Betally you can filter data across different areas, customer groups, and time periods, while also drilling down into detailed information and orders for individual guests. This makes it easier to identify patterns, trends, and connections across your operations.

With better operational insights, you can optimise daily management, improve resource planning and unlock new revenue opportunities, all while reducing manual administration.

PRODUCTS

Scandinavian by design

Built for places where infrastructure has to perform through rain, frost, saltwater, wind and busy peak seasons.

Our products combine durable materials, clean industrial design and decades of practical experience from some of Europe’s most demanding environments.

That philosophy shapes every solution we build.

From simple power pedestals to advanced installations with electricity, water and lighting, our solutions are designed to meet the needs of destinations of every size. Whether you’re managing a small harbour or a large marina, the system scales with you, combining long-term reliability with durable Scandinavian engineering.

CONVENIENCE FOR YOUR GUESTS

Freedom Through Self-Service​

Empower guests to manage electricity, water, access, and payments on their own, anytime, anywhere. By automating routine tasks, Betally creates a seamless guest experience while giving your team the freedom to focus on what matters most.

Why operators choose betally

Everything connected

Power, water, payments, access and software are working together effectively.

Built for harsh environments

Designed for Scandinavian weather, saltwater and year-round outdoor operation.

Easy to operate

Designed around the daily routines of marina and campground staff.

Long-term reliability

Durable hardware with software that keeps evolving.

CUSTOMER STORIES

Betally delivers proven infrastructure solutions trusted by marinas and campsites around the world.

Built on more than 40 years of Scandinavian engineering.

Westhaven Marina in Auckland has streamlined its operations with a comprehensive TallyWeb solution managing more than 850 service pedestals. The system provides complete remote management and seamless integration with the marina's administration platform, significantly improving operational efficiency. This modern marina solution reinforces Westhaven's position as a leader in digital infrastructure in the Southern Hemisphere.
New ZealandWesthaven Marina
New Zealand
Located on Denmark's Limfjord, Skive Søsportshavn has modernised its guest services with a fully digital payment solution. The upgrade has reduced electricity consumption by 40%, streamlined daily operations by reducing manual administration, and enhanced security through a cashless harbour office. With easy smartphone access to electricity and water, both boaters and motorhome travellers benefit from a seamless, self-service experience that combines convenience with operational efficiency.
DenmarkSkive Søsportshavn
Denmark
Saksild Strand Camping on Denmark's east coast has created a seamless digital guest experience with TallyWeb. By integrating access control with electricity and water services, the solution gives guests greater flexibility while reducing the administrative workload for staff. Together with high-speed fibre connectivity and EV charging infrastructure, the campsite has built a future-ready destination where technology enhances both operational efficiency and the overall guest experience.
DanmarkSaksild Strand Camping
Danmark
As a brand-new marina, Waiheke Marina chose Betally to automate everything from utility management to access control using SMS-delivered PIN codes. The solution eliminates the need for manual billing and physical key cards, while giving boaters real-time insight into their electricity and water consumption directly from their smartphones. The result is a modern marina management solution that improves security, reduces administrative workload, and delivers a seamless guest experience.
New ZealandWaiheke Marina
New Zealand
Korsør Marina has given more than 100 existing service pedestals a new lease of life by upgrading them with Betally software. Replacing a legacy payment system with digital self-service has cut electricity consumption by 50% while eliminating revenue leakage. Boaters have embraced the new mobile-first experience, making it easy to pay for everything from electricity and water to crane services directly from their smartphones.
DenmarkKorsør Lystbådehavn
Denmark
Nelson Marina selected Betally's T4 service pedestals as a key element of its ambitious marina modernisation programme. Manufactured from anodised aluminium, the energy-efficient pedestals combine timeless Scandinavian design with exceptional durability, low maintenance, and an intuitive user experience for both boaters and marina staff. The upgrade supports Nelson Marina's vision of attracting more visitors through sustainable, future-ready infrastructure built to withstand demanding coastal environments.
New ZealandNelson Marina
New Zealand
Ebeltoft Marina modernised its facilities by upgrading 17 existing service pedestals with Betally's TallyWeb platform. The solution introduced individual utility metering and digital billing while offering the potential to reduce electricity consumption by up to 40%. Rather than replacing existing infrastructure, the marina combined proven hardware with modern self-service technology to create a more sustainable, user-friendly operation ready for future energy and operational challenges.
DanmarkEbeltoft Havn
Danmark
As part of the redevelopment of Akaroa's waterfront, Drummond's Jetty has been upgraded with modern infrastructure designed to enhance both utility services and safety. Four advanced T4 service pedestals now provide reliable shore power and water, while integrated lighting modules improve visibility and security after dark. The project demonstrates how modern marina infrastructure can respect local maritime heritage while meeting the expectations of today's visitors and operators.
New ZealandAkaroa Waterfront
New Zealand
Managing more than 950 berths, some of Denmark's largest marinas have modernised their operations with Betally's TallyWeb platform. The digital self-service solution automates payments for electricity, showers, mast crane services, and other marina facilities, significantly reducing manual administration. With individual metering and online payments, boaters pay only for what they use, while marina staff gain more time to deliver exceptional service instead of handling routine transactions.
DenmarkIshøj Havn & Tuborg Havn
Denmark
When Langelinie Marina's payment terminal failed at the height of the boating season, every hour mattered. Betally deployed a complete digital solution in just 18 hours, upgrading 18 existing service pedestals with the TallyWeb platform. The rapid implementation safeguarded seasonal revenue, removed the dependency on vulnerable payment hardware, and introduced a seamless mobile self-service experience. Today, both visiting and permanent boaters can easily access and pay for marina services directly from their smartphones, while marina staff benefit from a more reliable and resilient operation.
DanmarkLangelinie Lystbådehavn
Danmark
Westhaven Marina in Auckland has streamlined its operations with a comprehensive TallyWeb solution managing more than 850 service pedestals. The system provides complete remote management and seamless integration with the marina's administration platform, significantly improving operational efficiency. This modern marina solution reinforces Westhaven's position as a leader in digital infrastructure in the Southern Hemisphere.
New ZealandWesthaven Marina
New Zealand
Located on Denmark's Limfjord, Skive Søsportshavn has modernised its guest services with a fully digital payment solution. The upgrade has reduced electricity consumption by 40%, streamlined daily operations by reducing manual administration, and enhanced security through a cashless harbour office. With easy smartphone access to electricity and water, both boaters and motorhome travellers benefit from a seamless, self-service experience that combines convenience with operational efficiency.
DenmarkSkive Søsportshavn
Denmark
Saksild Strand Camping on Denmark's east coast has created a seamless digital guest experience with TallyWeb. By integrating access control with electricity and water services, the solution gives guests greater flexibility while reducing the administrative workload for staff. Together with high-speed fibre connectivity and EV charging infrastructure, the campsite has built a future-ready destination where technology enhances both operational efficiency and the overall guest experience.
DanmarkSaksild Strand Camping
Danmark
As a brand-new marina, Waiheke Marina chose Betally to automate everything from utility management to access control using SMS-delivered PIN codes. The solution eliminates the need for manual billing and physical key cards, while giving boaters real-time insight into their electricity and water consumption directly from their smartphones. The result is a modern marina management solution that improves security, reduces administrative workload, and delivers a seamless guest experience.
New ZealandWaiheke Marina
New Zealand
Korsør Marina has given more than 100 existing service pedestals a new lease of life by upgrading them with Betally software. Replacing a legacy payment system with digital self-service has cut electricity consumption by 50% while eliminating revenue leakage. Boaters have embraced the new mobile-first experience, making it easy to pay for everything from electricity and water to crane services directly from their smartphones.
DenmarkKorsør Lystbådehavn
Denmark
Nelson Marina selected Betally's T4 service pedestals as a key element of its ambitious marina modernisation programme. Manufactured from anodised aluminium, the energy-efficient pedestals combine timeless Scandinavian design with exceptional durability, low maintenance, and an intuitive user experience for both boaters and marina staff. The upgrade supports Nelson Marina's vision of attracting more visitors through sustainable, future-ready infrastructure built to withstand demanding coastal environments.
New ZealandNelson Marina
New Zealand
Ebeltoft Marina modernised its facilities by upgrading 17 existing service pedestals with Betally's TallyWeb platform. The solution introduced individual utility metering and digital billing while offering the potential to reduce electricity consumption by up to 40%. Rather than replacing existing infrastructure, the marina combined proven hardware with modern self-service technology to create a more sustainable, user-friendly operation ready for future energy and operational challenges.
DanmarkEbeltoft Havn
Danmark
As part of the redevelopment of Akaroa's waterfront, Drummond's Jetty has been upgraded with modern infrastructure designed to enhance both utility services and safety. Four advanced T4 service pedestals now provide reliable shore power and water, while integrated lighting modules improve visibility and security after dark. The project demonstrates how modern marina infrastructure can respect local maritime heritage while meeting the expectations of today's visitors and operators.
New ZealandAkaroa Waterfront
New Zealand
Managing more than 950 berths, some of Denmark's largest marinas have modernised their operations with Betally's TallyWeb platform. The digital self-service solution automates payments for electricity, showers, mast crane services, and other marina facilities, significantly reducing manual administration. With individual metering and online payments, boaters pay only for what they use, while marina staff gain more time to deliver exceptional service instead of handling routine transactions.
DenmarkIshøj Havn & Tuborg Havn
Denmark
When Langelinie Marina's payment terminal failed at the height of the boating season, every hour mattered. Betally deployed a complete digital solution in just 18 hours, upgrading 18 existing service pedestals with the TallyWeb platform. The rapid implementation safeguarded seasonal revenue, removed the dependency on vulnerable payment hardware, and introduced a seamless mobile self-service experience. Today, both visiting and permanent boaters can easily access and pay for marina services directly from their smartphones, while marina staff benefit from a more reliable and resilient operation.
DanmarkLangelinie Lystbådehavn
Danmark
 

The people behind Betally

GLOBAL REACH. engineered AND MANUFACTURED IN DENMARK.

Betally wasn’t created overnight. It was built on decades of real-world experience from marinas and campsites.

We are the result of the merger between two industry pioneers, BEAS and TallyKey, bringing together more than 40 years of experience with modern, intelligent technology.

From our headquarters in Holstebro, Denmark, we design, develop and manufacture everything under one roof, from robust aluminium service pedestals to the software that seamlessly connects utilities, payments, access control and day-to-day operations.

We believe infrastructure should simply work. It shouldn’t demand your attention.

Today, our solutions are trusted in more than 50 countries, helping marinas, campsites and other professional destinations simplify operations, gain valuable insights and build for the future through connected infrastructure.

Betally. Where Everything Adds Up.

 

A strong global dealer network​

GET IN TOUCH

Wherever your project is located, chances are there’s a Betally partner nearby.

Our international network of trusted dealers and installation partners has delivered BEAS and Tallykey solutions for many years, providing local expertise, installation and ongoing support in more than 50 countries.

Whether you’re planning a new marina, upgrading a campsite or looking to optimise your existing infrastructure, your local Betally partner is ready to help.

Looking for pricing, product advice or a quotation? Get in touch with your local dealer and start the conversation today.

 

Equiport S.L.
Melcior de Palau 5-7, 08028 Barcelona

Get in touch with our trusted Spanish dealer:
Caroline Arnall  info@equiport.es  +34 934 905 291

Learn more at: www.equiport.es

 

WeDo L.P.
Mouson 5, 34131 Chalkida

Get in touch with our trusted Greek dealers:

Yannis Dionysiou på yanniswedo@gmail.com  +30 693 24955
Fedra Georgiou  fedrawedo@gmail.com  +30 693 71918 1145

 

Marathon Products Limited
Unit 7A, 248 St Asaph Street, Christchurch 8011

Contact our trusted dealer in New Zealand:
Steve Rea  sales@tallykey.co.nz, +64 800 82 55 95 (NZ)  +61 1800 84 50 80 (AU)

Learn more at: www.tallykey.co.nz

 

New Marinas.IT
Piazza Parrocchiale 10/A, 21020 Ranco (VA)

Get in touch with our trusted Italian dealer:
Mauro Sabellico  crew@newmarinas.it  +39 328 973 0961

Learn more at www.newmarinas.it

Betally A/S 
Fabersvej 9, 7500 Holstebro

Get in touch with our Denmark-based sales team:

Henrik Bonde  hbo@betally.dk  +45 25 15 43 87
Bo Refer  br@betally.dk  +45 96 63 73 02

www.betally.dk

 

Get in touch with our trusted German dealers:

Ackermann Yachthafenausrüstung eK
Buchenallee 7, 17207 Röbel

Lutz Ackermann  ackermann-roebel@t-online.de  +49 39931 59761

Learn more at: www.ackermann-bootsstege.de

Bouillet Energy Consult GmbH
Scharnhorststrasse 31a, 10115 Berlin

Maria Bouillet på contact@bouilletenergy.com +49 173 8998422

Learn more at: www.bouilletenergy.com

Betally A/S 
Varvsgatan 4, SE-27236 Simrishamn

Get in touch with our Sweden-based sales person:
Mikael Kristiansson  micke@tallykey.dk  +46 70 228 40 45

www.betally.dk

 

Tally sp. z o.o.
70-784 Szczecin
Struga 43

Get in touch with our trusted Polish dealer:

Paweł Sroczyński ps@tomix.pl  

+48 601 611 923

Learn more at: www.tallykey.pl

 

UAB Itoli-yachts

Raudonės g. 7
LT-93167 Klaipėda

Republic of Lithuania

Get in touch with our trusted Polish dealer:

Ramūnas Nomeika  ramunas@itoli-yachts.lt  +370 687 37066 

Learn more at: www.itoli-yachts.lt 

 

Hydrokarst Swiss SA
Ch. de la Tour du Chêne 10, 1786 Sugiezl

Contact our Swiss dealer:
Denis Chappuis  info@hydrokarstswiss.com +41 (0)26 673 11 62

Learn more at www.hydrokarstswiss.com

TRIA AS
Storebotn 6A, 5309 Kleppestø

Get in touch with our trusted dealer in Norway:
Jørund Eidsnes  firmapost@tria.as  +47 56 15 20 50

Learn more at www.triamarina.no

Suomen Laiturikauppa Oy

Get in touch with our trusted dealers in Finland:
Eemil Aaltonen emil@suomenlaiturikauppa.fi  +35 850 553 5774

Tommi Forsberg  tommi@floatingfinland.fi, +35 841 5023 623

Learn more at 
www.suomenlaiturikauppa.fi

 

SY MARINE

Get in touch with our Israeli dealers:

Daniel Stern daniel@sy-marine.com  +972 (0)528795493
Gilad Feldman gilad@sy-marine.com +972 (0)524768674

Learn more at: www.sy-marine.com

 

Maskinhandilin
Heiðavegur 24, 600 Saltangará

Get in touch with our trusted dealer in Faroe Islands:
Niels Jacob Nielsen maskin@maskin.fo  +298 56 77 77

Learn more at: www.maskin.fo

 

CKIPM
643, Seolleungro, Gangnam-gu, 06100 Seoul

Contact our trusted dealer in South Korea:
Jay Lee på jaylee@ckipm.com eller +82 (0)10 5054 3804

Learn more at: www.ckipm.com

 

Galatea
BP1425
98713 Papeete
Tahiti – French Polynesia

Get in touch with our trusted dealer in Tahiti
Jean-Victor Lussan
jvlussan@galatea.io  (+689) 87 79 00 66 

Learn more at: www.tallykey.co.nz

AT YOUR SERVICE

SERVICE & SUPPORT

At Betally, we're with you every step of the way. We know how important it is to keep your systems running smoothly. That's why our support team and our local distributers are ready to help whenever you need it.

Do you need assistance?

Please reach out to your local distributor from the list above.

Find Betally Partner

If you can't reach your local distributor, please send an email regarding your situation to:

Remote support software

Many technical issues can be resolved quickly through secure remote access, helping you get back up and running with minimal disruption.

HAVE ANY QUESTIONS?

CONTACT SALES

Whether you're planning a new project, upgrading your existing infrastructure, or exploring what Betally can do for your business, our team and partners are ready to help.

Find Betally Partner

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